NIKE PLAY GOLD

A SEA OF GOLD

The ultimate football experience called a secret warehouse in Sydney’s Marrickville home for the evening. It was a high-energy, carefully-curated immersive celebration of Australia’s finest football moments. ‘Play gold’ was the call of the evening, emblazoned on walls in bold graphics. From their very first step, guests began their journey through a tunnel lit with animated overhead lighting. A panna cage saw pro freestyle football in action, a wall-to-wall LED TV reeled football greats in surround sound, larger than life. Hunger was sated with Nando chicken burgers. And then, sudden darkness. The music cut, the lights flickered as the screens switched to noise and holding patterns. The guests’ eyes were led to the stage: there, players, backlit in gold, threw silhouettes before their reveal in bright broadcast lighting. Game on.

Selected Media Coverage: Socceroos Official Site